What is IIDA?

Interior Design responds to human need in the physical world. It is the business of creating functional, safe & healthy environments that integrate the architectural shell, functional & strategic requirements, technical & material components.

Interior Design creates the spaces where you live, work & play. The scope of services performed by a professional design practitioner, qualified by means of education, experience, and examination, including protecting and enhancing the health, life safety and welfare of the public.

The International Interior Design Association (IIDA) is the Commercial Interior Design Association with a global reach. We support design professionals, industry affiliates, educators, students, firms and their clients through our network of 15,000+ members across 58 countries. We advocate for advancements in education, design excellence, legislation, leadership, accreditation, and community outreach to increase the value and understanding of Interior Design as a profession that enhances business value and positively impacts the health and well-being of people’s lives every day. For additional information see the IIDA Story on the national website.

Letter from the President

Hello from the President,

I want to introduce myself and write a little bit about the “D” in IIDA.  Everyone loves design, and I really love Design with a big capital “D”…

I am a big believer in the power of the imagination.  The amazing power to dream, the ability to conjure and wonder, and the various methods of sharing those dreams with everyone anywhere.

With this power of imagination comes responsibilities and big questions that we should keep in our minds.  We as designers need to feed and nurture our imagination with better understandings of how things work, why systems and processes exist, and what the materials of our designs are really made of, where did they come from and how was energy transformed in the production of those materials and working systems.

How can we place more priority on our health and well-being, on the importance of our different cultures, on more equitable systems of distribution and more inclusive design and more sustainable business practices?

As designers we need to be fully aware of the process and effects of change. We as designers are arbiters of change,  when through our design we are supporting change and improvements to the ways we live work and play.  We need to show the benefit of the true value of inclusive design.  Preach by doing, by showing and illustrating.

By blending an informative and stimulating aesthetic sensibility with smart objective research and processes, we as designers can shape and significantly influence the public as well as private spheres.   The future will be written and woven with integrated threads of beauty, elegance, proportion, fulfillment and delight.

Design is all about the future, and Design flourishes with collaboration.  IIDA supports and strengthens our opportunities to shape and change the future of our profession and enriches the connections with design professionals who share common philosophies and dreams.

Dream On, Design On…

Douglas Wittnebel

2018 | 2019 President of IIDA NC Chapter

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